{"id":3238,"date":"2023-11-08T00:00:00","date_gmt":"2023-11-07T23:00:00","guid":{"rendered":"https:\/\/www.abrilabogados.com\/noticias\/platform-ebsi-elsa\/"},"modified":"2026-04-23T21:30:20","modified_gmt":"2026-04-23T19:30:20","slug":"platform-ebsi-elsa","status":"publish","type":"post","link":"https:\/\/www.abrilabogados.com\/en\/noticias\/platform-ebsi-elsa\/","title":{"rendered":"Platform EBSI-ELSA"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-2519 alignright\" src=\"https:\/\/www.abrilabogados.com\/en\/wp-content\/uploads\/2023\/11\/EUIPO.png\" alt=\"\" width=\"179\" height=\"49\" \/>Yesterday, November 7, the Webinar arranged by the EUIPO to announce the <strong>platform EBSI-ELSA<\/strong>, on which the Office has being working.<\/p>\n<p>This initiative developed by the EUIPO tends to improve the fight against counterfeiting that affects not only the rights holders, but also the economy of a country and, of course, the final consumer\u2019s interests and health (even), which is expected for 2024.<\/p>\n<p><!--more--><\/p>\n<p>No more and no less, 33% of European consumers doubt about the authenticity of the products they buy online, according to information collected by the EUIPO. This shows that the problem persists, far from being solved.<\/p>\n<p>It will be based on blockchain technology (<strong><em>E<\/em><\/strong><em>uropean <strong>B<\/strong>lockchain <strong>S<\/strong>ervice <strong>I<\/strong>nfrastructure -EBSI-<\/em>) and aims to improve the monitoring of the products, from when they leave the production plants until they arrive at the consumer&#8217;s home (<strong><em>E<\/em><\/strong><em>uropean product and <strong>L<\/strong>ogistic and <strong>S<\/strong>upply Chain <strong>A<\/strong>uthenticator -ELSA-)<\/em>, by creating a virtual equivalent product that would be sealed with an unalterable digital signature of the right holder and whose authenticity will be supported by the app of the EUIPO<em>.<\/em> The idea ultimately aspires to be able to validate the authenticity of the product by all the parties involved in the process, using a \u201cTrust Registry\u201d, which it depends on the EUIPO.<\/p>\n<p>Along with the use of said technology, it is also intended to establish an interconnection system between all affected parties (non-existent today because each agent uses their own independent system), whether they are rights holders, logistics operators, customs authorities, etc.<\/p>\n<p>We are, therefore, facing an ambitious project supported by the EUIPO which aims to take a big step towards ending counterfeits, by using the latest technologies for identifying unique elements, the effectiveness of which has already been proven in sectors such as of NFTs.<\/p>\n<p>Fernando Ortega<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yesterday, November 7, the Webinar arranged by the EUIPO to announce the platform EBSI-ELSA, on which the Office has being working. This initiative developed by the EUIPO tends to improve&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[25],"tags":[],"sector_noticias":[],"class_list":["post-3238","post","type-post","status-publish","format-standard","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Platform EBSI-ELSA - Abril Abogados<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.abrilabogados.com\/en\/noticias\/platform-ebsi-elsa\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Platform EBSI-ELSA - Abril Abogados\" \/>\n<meta property=\"og:description\" content=\"Yesterday, November 7, the Webinar arranged by the EUIPO to announce the platform EBSI-ELSA, on which the Office has being working. This initiative developed by the EUIPO tends to improve...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.abrilabogados.com\/en\/noticias\/platform-ebsi-elsa\/\" \/>\n<meta property=\"og:site_name\" content=\"Abril Abogados\" \/>\n<meta property=\"article:published_time\" content=\"2023-11-07T23:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-23T19:30:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.abrilabogados.com\/en\/wp-content\/uploads\/2023\/11\/EUIPO.png\" \/>\n<meta name=\"author\" content=\"Charly\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Charly\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.abrilabogados.com\\\/en\\\/noticias\\\/platform-ebsi-elsa\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.abrilabogados.com\\\/en\\\/noticias\\\/platform-ebsi-elsa\\\/\"},\"author\":{\"name\":\"Charly\",\"@id\":\"https:\\\/\\\/www.abrilabogados.com\\\/en\\\/#\\\/schema\\\/person\\\/1b94a9eb482688890d03fd5695fb098f\"},\"headline\":\"Platform EBSI-ELSA\",\"datePublished\":\"2023-11-07T23:00:00+00:00\",\"dateModified\":\"2026-04-23T19:30:20+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.abrilabogados.com\\\/en\\\/noticias\\\/platform-ebsi-elsa\\\/\"},\"wordCount\":295,\"image\":{\"@id\":\"https:\\\/\\\/www.abrilabogados.com\\\/en\\\/noticias\\\/platform-ebsi-elsa\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.abrilabogados.com\\\/en\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/EUIPO.png\",\"articleSection\":[\"news\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.abrilabogados.com\\\/en\\\/noticias\\\/platform-ebsi-elsa\\\/\",\"url\":\"https:\\\/\\\/www.abrilabogados.com\\\/en\\\/noticias\\\/platform-ebsi-elsa\\\/\",\"name\":\"Platform EBSI-ELSA - 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