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Colour graphic marks: are they sufficiently distinctive?
When applying for a trademark, we often wonder whether it will be considered descriptive, lacking in distinctive character, totally or partially similar to a PDO… and therefore rejected by the corresponding registration office, by incurring an absolute ground for refusal. In the specific case of European trademarks and absolute grounds for refusal, we must turn
Intellectual property on the rise: Asia drives global innovation
The recently published World Intellectual Property Indicators 2024 report by the World Intellectual Property Organization highlights record trends in intellectual property filings worldwide during 2023. Patent applications reached a historic high of 3.55 million, marking a 2.7% increase compared to 2022, driven primarily by Asian countries, which accounted for 68.7% of the global total. China,
